GOOGLE ADS AGENCY

More Clicks.
More Leads.

More Sales.

Turn search demand into business growth with strategic Google Ads management. As a specialist Google Ads agency, we build and manage campaigns focused on reaching the right customers at the right time, generating quality leads, driving sales and turning your advertising budget into measurable results that support your business goals.

TRUSTED BY BUSINESSES ACROSS SOUTH AFRICA

Growing alongside 70+ businesses nationwide.

GOOGLE ADS SERVICES

How to find the right Google Ads campaign for your goals.

Google Ads offers different ways to reach potential customers depending on what you sell, how your customers search and what you want to achieve. We recommend the right campaign mix for your business, rather than taking a one-size-fits-all approach.

BYB Search

Search Ad Campaigns

Search campaigns put your business in front of people actively searching on Google for your products or services. Search ads are ideal for capturing existing demand and generating enquiries, calls, bookings or sales.

BYB Shopping

Shopping Ad Campaigns

Shopping Ads display your products directly in Google with images, pricing and store information. Ideal for e-commerce businesses to reach shoppers actively searching for products and drive online sales.

BYB Megaphone

P.Max Ad Campaigns

Performance Max uses Google’s automation to reach potential customers across Search, Shopping, YouTube, Display, Gmail and Maps. It’s designed to find more opportunities to generate leads or sales across Google.

WHY PARTNER WITH BOOST YOUR BUSINESS?

Google Ads management focused on what matters: results.

Partner with a Google Ads agency that looks beyond clicks and impressions. We focus on reaching the right searches, generating quality leads and sales, and continuously improving your campaigns based on real performance data.

01

Purpose-built campaigns.

Your Google Ads strategy is shaped around your goals, customers, location, competition and budget, rather than using the same campaign structure for every business.

02

Focused on leads & sales.

Clicks alone don’t grow your business. We focus on the actions that matter, from enquiries and phone calls to online purchases, so your campaigns are working towards measurable outcomes.

03

Optimised for results.

Google Ads isn’t set-and-forget. We regularly review search terms, keywords, targeting, ads, budgets and performance to identify opportunities and make your advertising spend work harder.

04

Clear reporting.

Understand where your budget is going and what it’s generating. We provide clear reporting around campaign performance, conversions and the metrics that matter to your business.

CLIENT REVIEWS

Your trusted marketing partner.

GOOGLE ADS MADE SIMPLE

A clear process for better results.

From understanding your goals to ongoing optimisation, we manage your Google Ads campaigns with a clear strategy focused on generating quality leads and sales.

Discovery

1. Discovery

We learn about your business, goals and target audience. 

BYB Strategy

2. Strategy

We build a Google Ads strategy around your goals and budget.

BYB Launch

3. Launch

We build, track and launch your Google Ads campaigns.

BYB Optimise

4. Optimise

We continuously optimise your campaigns for better results.

BYB Report & Grow

5. Report & Grow

Clear reporting, insights and recommendations for growth.

FREQUENTLY ASKED QUESTIONS

Thinking about Google Ads? Here's what you need to know:

From budgets and timelines to campaign performance and reporting, here are answers to some of the most common questions businesses ask about our Google Ads management services.

How long does it take for Google Ads to start generating results?

Google Ads can start driving traffic as soon as campaigns go live, but meaningful performance takes time to assess. New campaigns need data to understand which searches, audiences, ads and bidding signals are producing valuable enquiries or sales. Google notes that automated bidding can require a learning period, which varies depending on conversion volume and the length of the customer journey.

There isn’t one budget that works for every business. Your recommended advertising budget depends on factors such as your industry, location, competition, search volumes, average cost per click and business goals. Your Google Ads spend is also separate from our management fee. We’ll recommend a starting budget based on the opportunities available and review it as performance data becomes available.

The first month is focused on building the right foundation. This typically includes reviewing or setting up your account, confirming conversion tracking, researching keywords and competitors, developing the campaign structure, creating ads and launching campaigns. Once campaigns are running, we start gathering data and optimising based on actual performance. Auditing conversion tracking before making major campaign decisions is particularly important because Google’s bidding systems use conversion data to optimise campaigns.

We look beyond clicks and impressions. Depending on your business, we’ll track meaningful actions such as phone calls, enquiry forms, WhatsApp enquiries, purchases or other conversions. We’ll also monitor metrics such as cost per conversion, conversion rate and advertising spend so that we can assess the quality and value of the results Google Ads is generating, not simply how much traffic you’re receiving.

We’ll guide you through everything required during onboarding. This may include access to your Google Ads account, website, Google Analytics and Google Tag Manager, along with information about your services, target locations, priorities, competitors and advertising budget. We’ll also need to understand what a valuable lead or sale looks like for your business, so that campaigns can be optimised towards the right outcomes. These are core pieces of information commonly established during structured Google Ads onboarding.

Ready to grow your business? Let's chat!

Tell us more about your business goals and connect with a Google Ads expert to explore how we can help you achieve your goals.